Shaping Hopeful Narratives for Global Solidarity

We are living through a pivotal moment in history—one marked by polarisation, fear, and increasing distrust of institutions. Whether in our own communities or at the policy tables in Brussels, the stories we hear and tell are shaping public attitudes, influencing decisions, and determining futures.

In such a climate, the question we must ask ourselves is not just what we advocate for, but how we do it—and crucially, what narratives are guiding us?

Why This Matters to EU-CORD

At EU-CORD, we believe that advocacy is not only about policy change. It’s about shaping systems through storytelling—stories grounded in truth, dignity, and shared humanity. This conviction was powerfully explored in a recent internal think-piece, What narrative will we embrace at this pivotal moment in history?, written by Tabeth Masengu, our Advocacy and Lobby Director.

Why Narratives Matter

Narratives are more than stories—they are the lenses through which people interpret the world. As Tabeth writes, “The stories we tell, and live, are not about facts but our values, fears and hopes.” In this sense, advocacy becomes more than technical argument—it becomes a deeply human act.

We recognise that fear-based rhetoric—whether on migration, climate, or development—leads to othering and exclusion. But we also acknowledge the real concerns people hold. Our challenge is to respond in ways that invite connection, not defensiveness.

Two Narrative Approaches in Focus

Tabeth’s piece explores two frameworks that can help us respond wisely to today’s communications challenges:

1. The R.E.F.R.A.M.E. Methodology

A framework designed to depolarise dialogue by finding common ground. It’s about exploring shared values—like safety, dignity, and community—even if our political or ideological views differ. It echoes our Christian commitment to reconciliation and bridge-building.

2. The FOMO Frame (Fear of Missing Out)

This approach frames development cooperation as a strategic investment for Europe’s future. While effective in some contexts, it also raises ethical questions: Do we risk reframing development solely in terms of European gain?

As a network, we see value in both approaches—but we remain rooted in a deeper commitment to relational advocacy, not transactional power dynamics.

EU-CORD’s Contribution

We are committed to:

• Hope-based communication that moves away from fear and towards human dignity.
• Faith-informed advocacy, grounded in justice, compassion and system change.
• Bridge-building across divides, including engagement with a wide spectrum of policymakers.
• Decolonial and inclusive storytelling, rooted in the experiences of our partners and communities.
• Challenging systemic injustice by addressing the narratives that underpin policies—not just the policies themselves.

Looking Ahead: Strategy and Witness

Tabeth ends the think-piece with three powerful questions we are taking seriously as a network:

1. What narrative will we still be proud of in five years?
2. What narrative will reflect our awareness of the dignity of those we work with globally?
3. What narrative will reflect our ethos as a Christian network?

These aren’t rhetorical—they are strategic. They guide our collective voice and shape our future direction.

For EU-CORD Members

Tabeth’s think-piece is available to EU-CORD members upon request. Please contact our Brussels office if you would like to explore these ideas further.

Let’s keep shaping narratives that transform not just policies, but people—and the systems we all share.